Our history
About the publication Today’s Trustee (TT)

General background

TT, now in its 15th year of operation, is a quarterly publication that’s been independently owned and managed by founder Allan Greenblo. He was formerly the managing director of BDFM (then the proprietor of Business Day and Financial Mail) and previously for many years the editor of Finance Week (which he co-founded).

In 2017 two new shareholders acquired a 70% stake in TT to support its growth (see below). Greenblo remains chief executive of the business and retains full editorial independence.


The purpose of Today’s Trustee is to help promote the mass empowerment of retirement-fund members for the social good of themselves and South Africa.

Editorial content

The publication is tightly niched for principal officers and trustees of retirement funds. Editorials are designed to enhance awareness and stimulate thought on topical (and often controversial) policy issues pertinent to them.

There is also content of a primarily educational nature, consistent with objectives of the Financial Sector Code to which financial institutions (including asset managers) need to comply under legislation for broad-based black economic empowerment.

In process is TT expansion into a digital platform to help facilitate institutional compliance with the trustee and consumer educational components of the Code.


Our database of principal officers and trustees is unique. It is the most comprehensive in existence and is continuously updated.

At present it comprises over 11 500 individual names and details (fund names, postal addresses etc) of these retirement-fund officers. It includes over 10 000 email addresses. There are also records for approximately 1 000 other industry players, notably service providers such as asset managers and fund administrators.


Hard copies of the magazine are distributed through the post directly to each individual on our database. This is without charge to principal officers and trustees.

In addition, the electronic version is distributed to all those for whom we have email addresses.

Our print order regularly exceeds 14 500 copies. After postage to our database, the balance is distributed at training workshops and conferences. Largest amongst these is the Batseta Council for Retirement Funds of SA.

In addition, copies are distributed with Financial Mail to its local subscribers.

Concluded transaction

The shareholding in Today’s Trustee Publishing (Pty) Ltd has been restructured for the inclusion of two new shareholders, the ASISA Foundation and Alternative Prosperity. They and the TT founder each hold 30% of the equity with the balance kept for future black staff.

Intention of the restructure is to expand considerably the company’s reach and services under the independent TT brand.

The board of Today’s Trustee Publishing is chaired by Ramotshudi Isaac Ramputa (a trustee of the ASISA Foundation who also chairs the board of Batseta and is chief executive of the Financial Sector Transformation Council). Other directors are Christiaan van der Merwe (of Alternative Prosperity) and Greenblo.

AGG, 29 April 2019.